Monday 3 October 2011

Internet Marketing – How to Make it Work


Internet Marketing Struggles…Break Free!

I read about it all the time. “I have been an internet marketer for a year and can’t make a sale.” I would have to say that 1000′s of people say this all the time. Why is this? Why do I see the gurus making $80,000/month and I have to spend $100 to make a $17 commission. The basic answer to this situation is, do not follow what the gurus tell you. Branch off and brand yourself. Create your own niche. Come up with your own ideas. Internet marketing has been a struggle for everyone. It can get frustrating and make people want to quit. Many people that do give up, do it because they run out of money and HAVE to. Internet marketing is almost like a gambling habit. Spending money to hopefully find that million dollar prize.

Internet Marketing-What are your skills?

Step back for a second. Brainstorm..What are you personally good at? Do you have a hobby? What do you do for a daytime job? What are you extremely knowledgeable about? Everyone has a certain skill and chances are you are an expert in that field. Why not choose that topic? For instance, if you are good at kayaking…why not start a blog about kayaking? Again, YOU are the expert and people will be searching for your information. Before long, you will have a steady stream of readers. Add in some Adsense for some easy income. Start promoting your blog via social media. People love social media and your content will go viral. Once you create 20 or more posts, 1-2 will be bound to end up on the first page of Google. Once this happens, indexing happens quick. Now that your readers see you as the expert, they will be hooked. Just keep all your content unique and up to date. Having your won blog or website is the quickest way to make money. Next, you want to find affiliate products to earn extra income. Whether it be Clickbank, Amazon, etc. Offering your visitors relevant material is the way to go. Internet Marketing does not have to be all about promoting affiliate offers via an affiliate link through PPC and PPV. Chances are, you will lose your shirt and you will have no real value.

Market YOUR name, not the Guru’s name

It is very important to get YOUR name (or pen name) known as the expert and NOT the person trying to sell you something. If you have been a marketer for any period of time now, you have subscribed to many of these email lists. These marketers make a living by selling YOU their products, and they will do anything possible to make this happen. Very flashy sales pages with million dollar clickbank stats, Ferraris, beach houses, blah blah blah. They then portray that their millions were made by the software (or program) that they are trying to sell you and yes, for only $37 you get it all. Once you buy the $37 product then.. BAMMM! 5 one time offers have to be purchased before the program will work. (this usually costs $500 and $97/month. Am I wrong? lol… It is very import to get your name out there, you are the expert in your niche. Now that you have your name out there, it is now time to create your own unique product. Start writing your own Ebook… It doesn’t have to be 200 pages, just something of value that you can sell on your website for a small cost. Creating an Ebook in PDF is very easy. There are plenty of programs out there that are free and will develop a PDF out of your text…Just do a Google search. Your Ebook should be more than 10 pages and offer value. Perhaps it gives instructions, or a how-to, or maybe it’s a biography of a personal experience. Once it’s done, place it on your website/blog and sell it for $7 via Paypal. You can get more savvy and place it for sale on Clickbank or Paydotcom. Having your work on these market places enables other affiliates to promote YOUR Ebook in exchange for a commission. Because of this, you may want to sell it for $17 as you want to give your affiliates at least 70%.
  • Clickbank is the place that has the most affiliates promoting, however it is tough to get quality affiliates to promote and it also costs money to add your product (like $49)
  • Paydotcom is FREE to list your first product but doesn’t have as many affiliates as Clickbank. That is ok though, your product will still be seen by 1000′s of affiliates and they will promote it.
Best of luck to you! And remember…be original :-)

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